The GEL-NIMBUS™ 27 shoe offers a cloud-like running experience, combining plush cushioning with excellent breathability for enhanced comfort that goes the distance
ASICS is proud to introduce the GEL-NIMBUS™ 27 shoe, the latest evolution of our flagship neutral cushioned running shoe, designed to enhance comfort and performance for runners. With increased cushioning and a new upper material, the GEL-NIMBUS™ 27 shoe provides enhanced comfort for long, calming runs.
An extra 2mm of enhanced FF BLAST™ PLUS ECO cushioning, made from approximately 24% bio-based content, has been added underfoot - contributing to the shoe’s comfort without increasing its weight. This additional cushioning in the midsole improves softness and takes the shoe’s comfort levels to new heights.
Also new is the Engineered Jacquard Mesh Upper, a lightweight and breathable mesh material that replaces the knit upper of the previous model, ensuring your feet stay cool and comfortable throughout your runs.
The GEL-NIMBUS™ 27 shoe proudly leverages ASICS’ signature rearfoot PureGEL™ technology, a material that is lighter and approximately 65% softer than conventional GEL™ technology, providing even softer landings. The HYBRID ASICSGRIP™ outsole, a strategic combination of ASICSGRIP™ and AHARPLUS™ rubber, delivers exceptional traction, softness, and durability, ensuring that every stride is comfortable.
Laura Bolgen, Senior Manager of Global Product Line at ASICS said, “With the introduction of the GEL-NIMBUS™ 27 shoe, we've made significant advancements in comfort. This super comfortable shoe is designed to calm the runner's body and mind with cloud-like cushioning that goes the distance. Runners will experience an unprecedented level of comfort. I firmly believe that the GEL-NIMBUS™ 27 shoe offers our most comfortable run yet.”
To celebrate the launch of the GEL-NIMBUS™ 27 shoe, ASICS Singapore will be hosting takeovers with prominent running clubs in Singapore to invite everyone to embark on their Comfort Journey with the GEL-NIMBUS™ 27, with weekly workshops running from 6 to 27 January 2025. Starting off with the ASICS Running Club, each takeover by selected local running clubs will consist of a 2.7km slow-paced comfort runs and other interesting activities like meditation and nutrition workshops. Attendees can collect a stamp after each session and stand a chance to win ASICS shoes and merchandise.
The GEL-NIMBUS™ 27 shoe weighs 305g for men (size US9) and 265g for women (size US8). It will be available online and in-stores in Singapore on 1 January 2025 for S$259.
To find out more about the products and Comfort Journey takeovers, visit ASICS' website, Instagram and Facebook.
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