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Cycling Festival PEDALFEST set to Shine Light on Sustainability upon its Return in August

Second edition of PEDALFEST unveils a packed dawn to dusk festival programme including a 59km Ride to commemorate National Day  

PHOTO: PEDALFEST

13 JULY, SINGAPORE - PEDALFEST SINGAPORE is back for its second edition on 25 August 2024 (Sunday) at OCBC Square, Singapore Sports Hub with an entire day of festivities, exciting performances and a chance to bond with cyclists from around the region. 


Created by local sports marketing agency Firefly Connections, PEDALFEST has a goal to unite cyclists from diverse backgrounds to forge new friendships through different cycling-related activities, wellness talks, workshops and films related to cycling. 


Celebrate 59th National Day with a Ride to PedalFest  


With National Day celebrations in view and to encourage ‘green commuting’, a 59km Ride to PEDALFAST had been added to the programme this year. Cyclists are encouraged to come dress in red and white and enjoy the community ride starting from PAssion Wave @ East Coast.

PHOTO: PEDALFEST

“This year, we are pleased to welcome cycling friends from Bike Scout Philippines and others from across the Causeway,” explained Lyndon Yeo, Festival Director and Managing Director of Firefly Connections. “What better way to celebrate this year 59th Independence than a pre-dawn ride to PedalFest with friends from the region.” 


Saviors on Wheels and Sustainability takes the limelight


Making its debut at PEDALFEST this year is Bike Scouts Philippines, a non-profit social network of cyclists that had been involved in disaster relief efforts, monitoring of valuable water sources and rainforest and mangrove swamp conservation.  


The organization started in 2013 out of a spontaneous response to Typhoon Haiyan as massive flood waters cut off families from resources and information. Cyclists then came together especially in rural areas to help those affected by using their cyclists. Since then, Bike Scouts Philippines had spread countrywide to raise engage communities on important environmental issues.   


“We are pleased to host Bike Scouts Philippines at PEDALFEST 2024 to create greater awareness for protecting the environment as well as the use of bicycles in conservation and relief efforts,” said Lyndon Yeo, Festival Director. “What Bike Scouts have done is living proof that when cyclists come together, we can do more for the wider community and create positive impact.”

   

With sustainability on its agenda, PEDALFEST 2024 will also host Green Upcycling Workshops for participants to learn how to reuse bicycle parts and turn them into works of art for their home. 


Athleticism meets Art and Cycling in Motion Pictures  

PHOTO: PEDALFEST

Back for a second year is celebrated Malaysian cartoonist Azmi Hussin who will showcase his BMX flatland skills and bicycle related paintings while also sharing his story as an artiste. 


Road warriors will no doubt watch to catch a screening of MAMIL (Middle Age Men in Lycra) a film about white-collar professionals transforming into lycra clad road warriors every weekend. Narrated by legendary Tour de France and cycling commentator Phil Liggett, the film tries to uncover why middle-aged men are so passionate about riding expensive carbon bikes, something which many weekend cyclists in Singapore can relate to. 


Activities for the Entire Family and Bike Enthusiasts  


At the Ciclo e Caffe & Vintage Bike Showcase, avid cyclists can gather and share cycling stories while enjoying close-up views of vintage steel from prized personal collections.

  

There will also be free bike health checks by specialists on site, safe cycling workshops for kids from 6 to 12 years old and workshop sessions where participants can seek advice from high-performance coaches, sports therapists and more. 


All-day Festival Pass are priced at just S$25, while the RIDE TO PEDALFEST Ride Pass (59km) is at $55. The first 500 participants to purchase a Ride Pass will receive a special-edition PEDALFEST tee in addition to the Festive Pack* upon completion of the ride.  


All children aged 12 enter for free when accompanied by an adult with a Festival or Ride Pass.  


Tickets are on sale at here




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