Spirits high for New Balance Singapore and Malaysia teams as 2024 TCS New York City Marathon race day nears
The energy is palpable in the city of New York as excitement starts to build for the 2024 TCS New York City Marathon.
Kicking off with the Race Expo by New Balance on Thursday 31 Oct, runners from New Balance Singapore and Malaysia were treated to a vibrant kickoff to an iconic event at the Jacob K. Javits Convention Center.
This was swiftly followed by the conventional packet pick-up and race bib collection for race participants, with each runner issued their own race bibs ahead of the race.
Runners from Singapore and Malaysia representing New Balance at this year's New York City Marathon were impressed with the magnitude and organisation of the event.
Speaking with SportPlus.sg, co-founder of FFRC Dadima shared: "First time (for me) at a World Major race expo, so it's like so much larger and so many different merchandise. And then I think it's pretty cute because when you check out, and if you tell them it's your first race, they like cheer for you - the whole bunch of them with cow bells!"
Echoing Dadima's sentiments, first time marathoner Seamus Chng described the entire atmostphere and race expo set-up as "Crazy, crazy, crazy!"
Taking place from 31 October to 2 November, the expo was a hub of energy and proved to be a true highlight of the marathon weekend, offering an immersive experience for both participants and spectators.
Attendees had the opportunity to dive into a wide array of experiences from exhibitors, showcasing the latest in running gear, nutrition, and technology - from the newest products, high-performance shoes and cutting-edge fitness trackers. There were also plenty of opportunities to score exclusive race merchandise, commemorative apparel, and gear perfect for training with New Balance.
Education and Inspiration for Runners
The expo wasn’t just about shopping too; proving to be a hub of education and inspiration with numerous workshops and talks featuring elite athletes and experienced coaches who provided valuable insights on training tips, race strategies, and recovery methods.
This proved to be a gem for some of the newer runners and marathoners in our midst.
Meet and Greet with New Balance Athletes
Runners also had the chance to participate in a meet-and-greet session with some of the marathon's legends and New Balance’s elite athletes, making it a unique opportunity to connect with their idols.
For first-time marathoners, the expo will offer essential resources, including expert advice on race day preparation, fueling strategies, and mental tips to tackle the 26.2 miles ahead. Veteran runners can find community support and share their experiences, creating an electrifying atmosphere that encapsulates the spirit of the marathon.
As the countdown to race day continues, the expo is a perfect way to immerse yourself in the vibrant running culture of New York City. Whether you’re there to pick up your bib, explore new products, or simply soak in the excitement, the marathon expo is not to be missed. Come join the celebration and kick off your marathon experience in style!
For first-time marathoners, the expo will offer essential resources, including expert advice on race day preparation, fueling strategies, and mental tips to tackle the 26.2 miles ahead. Veteran runners can find community support and share their experiences, creating an electrifying atmosphere that encapsulates the spirit of the marathon.
As the countdown to race day continues, the expo is a perfect way to immerse yourself in the vibrant running culture of New York City. Whether you’re there to pick up your bib, explore new products, or simply soak in the excitement, the marathon expo is not to be missed. Come join the celebration and kick off your marathon experience in style!
Shakeout Run
On Saturday morning, the heart of New York City came alive at the New Balance x Endorphins Shakeout Run.
This was more than just any warm-up; it was a celebration of the running community and an embodiment of New Balance’s ‘Run Your Way’ philosophy bringing together runners from all backgrounds to energise each other on the eve of race day, bringing together runners from all backgrounds to energise each other on the eve of race day.
Setting a positive tone for the NYC Marathon, we witnessed veteran marathoners and runners tackling their first race fostering connections that extends beyond the starting line in a vibrant display of energy, encouragement, and plenty of high-fives as runners counted down to the marathon race day.
Participants could also choose from various pace groups led by experienced runners and New Balance ambassadors, and received exclusive New Balance Gear: including a specially designed t-shirt to commemorate the event, before enjoying refreshments and engaging in fun activities.
Tune in to Sportplus.sg instagram tomorrow as we bring you the latest updates from the TCS New York City Marathon race day as Team New Balance Singapore gets set to race in one of the most iconic marathons in the world!
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